Allelon & Investing in Social Capital
As a frugal Prosumer I believe my most important investment is social capital. Social capital is created by practicing Allélón ( Greek word for one another) Social capital isn’t a new idea, although the term itself is relatively recent. In the past we’ve called it other things: goodwill, fellowship, community. The concept existed in ancient cultures as “the golden rule”, or the Biblical admonition to do unto others as you’d have them do unto you (practicing Allelon) . “The core idea of social capital theory is that social networks have value,” writes Robert Putnam in Bowling Alone. “Just as a screwdriver ( physical capital ) or a college education ( human capital) can increase productivity (both individual and collective), so too social contacts affect the productivity of individuals and groups…Social capital refers to the connections among individuals — social networks and the norms of reciprocity and trustworthiness that arise from them. You create social cap
